Storytelling for Business Course

Our Storytelling for Business course will help you communicate with passion and engage directly with peoples’ feelings.

  • Maximum 8 Delegates
  • Two Trainers per Course
  • Money Back Guarantee
I came not knowing what to expect but left full of confidence after the training. I have applied the lessons learnt and got good feedback. We greatly recommend it.
Mayowa Olanrewaju KTP Associate - UWE Bristol

One-to-One Skills Training

If you would prefer One-to-One Storytelling for Business Training, we offer a 2-hour online Zoom call format for yourself or your colleagues. Please contact us to discuss your requirements.

This course helps you with

  • The Power of Storytelling

  • Demystify Telling A Story

  • Bring Facts and Figures To Life

  • Creating a Compelling Narrative

  • How To Structure A Story

  • Making Presentations Dynamic

  • Creating Buy-In

  • Strategic Storytelling

Talk To Us About This Course

Call us
+44 (0)20 7226 1877
Accredited CPD Course
If you have any questions about this CPD Accredited Course, you can talk with one of our lead trainers, who will be happy to discuss what training will offer you the most benefit.

Book this Storytelling for Business Course

This course is only available as one-to-one skills training.

Please contact us to discuss further options.

If you want to book 4 or more people on to a single course, please contact us:

Location

London Training Rooms,
Suite 121
Business Design Centre,
52 Upper Street,
London, N1 0QH

How to find us

Running time

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Format

This course is available in Face-to-Face, Hybrid and Remote formats unless otherwise stated.

This course is available in Hybrid format only.

This course is available in Face-to-Face format only.

This is a Hybrid Course

All of our Hybrid courses can be attended either in-person or remotely. Your choice!

This stunning new ‘Hybrid’ technology makes Remote Learning feel like being there with everyone else in a supportive community!

Ideal for International Customers

Our Hybrid courses are the ideal choice for international customers who would like the quality of an intimate meeting and the convenience of remote learning.

Deliver your business messages in more compelling ways

Data-driven information tends to speak to people’s intellect – while stories stir their imagination and reach their feelings.

That’s what makes stories such a powerful tool to engage and motivate.

This Storytelling for Business course will help you communicate with passion and engage directly with peoples’ feelings.

We will equip you with the skills and confidence to use the power of storytelling in business.

Storytelling for Business Course - Storytelling Training
Storytelling to Boost Sales

If you are looking for In-House Storytelling Training for a group or teams, please see our


Course Benefits

This Storytelling for Business Course is limited to 8 delegates ensuring personal attention to everyone on the course.

2 quality trainers per group means a total focus on you.

2 Trainers
per
8 Delegates
Presentation Skills Courses

Storytelling for Business Course

DAY ONE:

 Communicate with passion and stir the imagination to reach peoples’ feelings.

  • History of Storytelling
  • Why Tell Stories?
  • Storytelling Elements
  • Sitting Around The Table
  • A Different Perspective
  • The Most Important Thing
  • Bringing Data Alive
  • Connective Phrases and Analogies
  • Story Structure
  • Business Challenge

Looking for a tailored in-house Storytelling for Business for a group or teams?

CLICK HERE TO FIND OUT MORE

History of Storytelling

How we are hardwired to respond to stories

How stories can be powerful tools to use in business

Why Tell Stories?

Explore the neuroscience behind why stories resonate with us

Jumpstart storytelling

Invite participants to share a story

Create an emotionally expressive environment for the rest of the day

Storytelling Elements

Unpick the stories people have told in terms of structure and storytelling devices

Sitting 'Round the Table

Delegates will ‘sit around the table’ (Campfire!) weaving storytelling elements into a business idea

A Different Perspective

Retell the story from one (often minor) character’s perspective.

How this impacts the power of the story and changes how we hear it

The Most Important Thing

What people remember and how they remember it

Explore the questions:

  • Can you change the Most Important ?
  • Why would you want to?
  • What impact would that have?

Bringing Data Alive

Use your data and facts to tell the story you want rather than leaving it to chance

How assumptions and misinterpretations can be made

Storytelling Techniques

Different storytelling techniques that have proven effective in business

Apply those techniques to your own situations and challenges

 

Connectives

How connective phrases enhance stories and can build anticipation or tension

Analogies

Practice creating analogies that help when there is factual information/ numbers /data to deliver

This exercise can also look at the ‘meaning’ behind numbers

Story Structure

Introduce a variety of story structures

Choose three to demonstrate depending upon what would be most appropriate for the delegates on the day

Business Challenge

In pairs, delegates will choose a business idea for which they want buy-in

Use one story structure that most fits their personal style write and present a strategic story, building a compelling case for their idea

I came not knowing what to expect but left full of confidence after the training. I have applied the lessons learnt and got good feedback. We greatly recommend it.

Mayowa UWE Bristol

I can say that I’ve been using and encouraging others to use more pausing as well as encouraging them to use more storytelling for purposes of creating a personal connection and engagement.

Bryan D. Bullock Senior Advisor - BD Medical

Interactive and engaging sessions, with lots of opportunity to role-play, get feedback and the chance to implement feedback immediately. Katie and James were engaging and encouraging facilitators. I appreciated their attentiveness to individual’s goals for the session and their personalised feedback that helped realise growth and development even in the session itself.

Rebecca

CPD Accredited Course

All our Storytelling for Business Courses are evaluated and accredited to ensure they are the highest quality, offering the best professional tuition possible.

This course is suitable for corporate and public sector Continuing Professional Development Plans and Portfolios.

You will receive a Certificate of Completion at the end of the programme.

A total of 6 (SIX) hours CPD study will be completed for this course.

Ongoing Support Service

  • Email and telephone access to both of your trainers.
  • You will also have access to the Storytelling for Business post-course web page, giving access to the extensive material and imagery including:
    • Handouts used during the course
    • New supportive material
    • Impact Factory PDF documents
    • Recommended reading and links to our favourite videos

Why Choose Impact Factory?

We provide a learning platform that is tailored to your professional growth, no matter your level of experience. Your training course will cover the topics in a fun and engaging way, delivering high-level concepts in a fresh, engaging way that is accessible to everyone.

Some of the reasons we believe in our ability to deliver you success:

  • 5 Star rating on Google, from professionals just like you.
  • 4.8/5 For Customer Experience and 4.9/5 For Our Product On Feefo, from verified individuals.
  • A diverse delivery team, each bringing a unique delivery method.
  • Frequently sold-out workshop sessions.
  • A wealth of case studies.
  • CPD Accredited Course
  • A track record of delivering value for organisations through the empowerment of their people.
Discuss your requirements