Assertiveness Training Course - One Day

Stand up for Yourself - Increase your ability to handle others. Feel better about Saying No!

26 Sep 2022
10:00 am to 5:00 pm

Price: £495.00 + VAT
Pay Today Price: £445.50 + VAT

1 Dec 2022
10:00 am to 5:00 pm

Price: £495.00 + VAT
Pay Today Price: £396.00 + VAT

10 Feb 2023
10:00 am to 5:00 pm

Price: £495.00 + VAT
Pay Today Price: £396.00 + VAT

11 Apr 2023
10:00 am to 5:00 pm

Price: £495.00 + VAT

All courses are now running Hybrid.
With 6 possible in-person places with the remaining places remote via zoom.

Should you need to you can switch to remote slot at any time.

Assertiveness Courses Cover

  • Dealing With Feelings
  • Setting Boundaries
  • Giving Clear Messages
  • Closing Conversations
  • Increased Confidence
  • Managing Your Anger
  • Tools You Can Use
  • Difficult People And Situations
  • The Art Of Saying No
  • Moving Things Forward
  • Managing Conflict

Independent Reviews

What our delegates say:

Being part of the assertiveness course was like a different world, one that I have since made sure I am actively living in. So thank you, I have recommended it to almost all friends and colleagues.  Farah Hasson - Policy Support Officer - Consumer Council for Water
It was a fantastic day and very useful. I have been busy putting my training into practice. In fact, a colleague commented that I was ‘very assertive (but in a good way)’ in a meeting with some senior managers last week! Joanne Lewsley - Editor - Content Consultants
The course opened my eyes for a lot of new ideas.  I am really excited about the impact these are already having on my life. I loved the format of it. Instead of a lecture, we got to play: enter different situations and try out various roles, attitudes and mental states in them. Speak of impact... Radoslava Leseva - Software Developer - DiaDraw

Talk to us about this Assertiveness Course

If you have any doubts about the suitability of this CPD Accredited Assertiveness Course, for yourself or colleagues, please do not hesitate to call us.

We will put you in touch with one of our Lead Trainers, who will be happy to discuss which of our Courses would offer the most benefit.

CPD Accredited Course

Telephone: +44 (0)20 7226 1877

Listen to Impact Factory Director Jo Ellen Grzyb and Comedian David Mitchell

talking about Assertiveness

Assertiveness Training Course

The original "too nice for your own good" assertiveness course.

The focus is on making choices and understanding that you have more choice than you think.

It's a practical course which will help you feel more confident in your ability to deal with pushy people and avoid those angry outbursts when you are pushed too far.

We look at how you can make easy changes in your behaviour so that you will no longer feel pressured into doing things you’d rather not do.

The idea is to feel better about "saying no" without having to change who you are.

Assertiveness Training Course Content

We tailor all our courses to reflect the needs of the delegates.

We will include many of the exercises listed below and any additional material that the trainers feel is relevant.

Strong Feelings

We all have strong feelings when we have to do something we find particularly difficult.

For instance, what happens when you are in an uncomfortable or confrontational situation?

We will look at the ingrained behaviours associated with your feelings about conflict and difficult situations.

Learned Messages

A chance to explore the messages you heard growing up that may have reinforced non-assertive behaviour.

"If you can't say anything nice, don't say anything at all."

Setting Boundaries

We'll look at setting effective personal space boundaries.

Then we'll have a go at setting internal boundaries

This is where you'll find yourself discussing something with someone that you'd rather not talk about.

Other People's Demands

Being able to set clear internal boundaries is particularly useful for people who have a hard time saying no.

It's also very helpful for people who can't set priorities because of other people's demands.


It's not always necessary to be assertive in order to get your message across.

You'll learn how to raise or lower your status in different situations in order to change the outcome.

A change of behaviour can be an easy, unassertive way of not getting involved in other people's agendas.


Why are communication skills so important? Language is one of the most powerful tools we have.

It can convey overt or covert messages, including ones we didn't intend.

We look here at the phrases, words, clichés and axioms people use to apologise, justify and defend themselves.

We then practise saying what you mean and getting to the point.

Behaviour Model

This powerful visual model explains the behaviours that happen when people are under stress:

  1. Accommodating and unassertive
  2. Angry and overly assertive
  3. Authentic assertive behaviour

Under stress, we all narrow our focus to the first two and lose sight of the third.

The Art of Saying 'No

Using situations already identified we will look at some of your more complex issues.

Using the difficult people you've identified, we'll see what choices you could make to create different outcomes.

Support Plan

Each person will identify:

  • What they will take away from the course
  • What specifically they know they will use
  • Where they will practise

We will give out two Impact Factory documents to support the course.

You'll get copies relevant handouts to remind you of the coursework.

Ongoing Support

Two weeks after the course one of your trainers will call to see how you are getting on.

You will have email and telephone access to both of your trainers.

You'll also have access to a course web page containing:

  • Handouts used during the course
  • New supportive material
  • Impact Factory PDF documents
  • Recommended reading
  • Links to our favourite videos

Assertiveness Training Course


Upcoming London Dates

Assertiveness Course - 1 Day

26 Sep 2022

Price: £495.00
Pay Today Price: £445.50
Prices exclude VAT

Select Places Required

Assertiveness Course - 1 Day

1 Dec 2022

Price: £495.00
Pay Today Price: £396.00
Prices exclude VAT

Select Places Required

Assertiveness Course - 1 Day

10 Feb 2023

Price: £495.00
Pay Today Price: £396.00
Prices exclude VAT

Select Places Required

Assertiveness Course - 1 Day

11 Apr 2023

Price: £495.00
Prices exclude VAT

Select Places Required

The Impact Factory
Assertiveness Team

Related Tailored Training

Venue: Assertiveness

This Assertiveness Course is limited to eight participants

Open Courses take place at our London training rooms:
Suite 121 Business Design Centre
52 Upper Street
London N1 0QH

See how to find us for directions, hotels and public transport.

Time: 9.30am to 5.00pm

Standard Cost: £495.00 plus VAT

Book online or call +44 (0)20 7226 1877 or email

If you want to book three or more people on to one course, please contact us on 020 7226 1877

Read our booking terms and conditions

Training Course Accreditation

To ensure that the courses you attend are of the highest quality, offering the best professional tuition possible, all our Open Courses are evaluated and accredited.

This accredited course is suitable for corporate and public sector Continuing Professional Development Plans and Portfolios.

Read about Trainer Accreditation

Money Back Guarantee

Attend this Assertiveness Course risk-free

We are so confident in our trainers and the quality of our Assertiveness Course that we guarantee it will make an impact.

If you attend this training and believe you have not benefited, let us know and we can arrange a refund or a free placement on a more suitable course.

Terms and Conditions Apply

Pay Today Booking Process

  1. You can choose courses that you or your colleagues want to attend by visiting our main Open Courses Page
  2. You can add up to three places per Open Course Date to your online booking
  3. When you are ready to place your booking use the "Complete Booking" button to enter your information. If you are booking on behalf of your organisation you will be prompted to enter your organisations details.
  4. When you are ready to pay click the Pay Now button and you’ll be presented with your payment options - either pay by Card or Pay with PayPal.
  5. Once your payment has been processed we will verify your booking and email you a booking confirmation and receipt for your payment.